Xbox gives Burger King a big boost

 By Teschia L. Blakley

When Burger King begin advertising Xbox 360 games for purchase at any BK drive thru, I said to myself that this promo will not go far, but I was wrong. After Burger King ended its fiscal quarter in 2006, the companies’ profits raised to a $38 million in the U.S. alone, with the addition of the Xbox 360 games. With games that ranged from the “Pocket Bike Racer”, “Sneak King”, and “Big Bumpin” selling for 3.99 at the register, other fast food chains are trying to fall in line with the “The King” and his profits. Since the introduction of the Burger King based games over 3.2 million copies have been sold and also increased restaurant traffic. All three games can still be purchased at your local Burger King…so run out and get your copy of “The King” today. For more information on these games visit this site at http://news.yahoo.com/s/nm/20070130/bs_nm/burgerking_results_dc