Next-Gen Xbox to debut on MTV

Microsoft today revealed that they would unveil the next generation of their Xbox videogame console through MTV on May 12th.

“We recognize and celebrate our viewers’ passion for gaming and are excited to be working with Microsoft to launch such a significant entertainment product,” said John Shea, executive vice president, Integrated Marketing and Sponsorship Development, MTV Networks Music Group. “We’re proud that Microsoft considers MTV the premier global network to launch its new Xbox gaming console and reveal the first look to MTV viewers around the world.”

“Just as MTV revolutionized the way the world experiences music, the next-generation video game console from Xbox will spark a revolution in how consumers experience games and other forms of digital entertainment,” said Peter Moore, corporate vice president of worldwide marketing and publishing for Xbox at Microsoft. “We are ecstatic about our alliance with MTV and unveiling a videogame platform in a way that has never been done.”

[i]MTV Presents: The Next Generation Xbox Revealed[/i] will be broadcast around the world. Local market times are as follows:

[b]North America[/b]: Thursday, May 12, at 21:30.

[b]Japan/Asia[/b]: Friday, May 13, at 11:30.

[b]Germany and France[/b]: Friday, May 13, at 19:00.

[b]Italy[/b]: Friday, May 13, at 23:30.

[b]Netherlands[/b]: Friday, May 13, at 19:30.

[b]Poland[/b]: Friday, May 13, at 21:00.

[b]Portugal[/b]: Friday, May 13, at 20:00.

[b]Romania[/b]: Friday, May 13, at 20:00.

[b]Scandinavia[/b]: Friday, May 13, at 22:00.

[b]Spain[/b]: Friday, May 13, at 21:30.

[b]United Kingdom[/b]: Friday, May 13, at 20:00.

[b]Australia[/b]: Friday, May 13, at 19:00.

Be there, or be a PS3 fanatic!

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