There aren't really any games that compare to the Sims in terms of customization and game play, but there are plenty that are in the same vein. Obviously, SimCity is good if you like to build. I also tend to like any of the Tycoon games (Roller Coaster Tycoon, Mall Tycoon, etc.). I mainly play on my PC, though, so I won't be able to help with the other consoles.
Cities skylines is a simulator (an amazing one) that is just a better version of SimCity. It's currently PC only but it's coming out on Xbox pretty soon. If you were considering going for SimCity I'd just wait for Cities Skylines to come out on Xbox