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I say $550, its like jeoperdy! i think they are going to sell lower then acctuall cost to produce it 1) they have high demand and 2) it probably will cost about $250 a system to acctually MAKE the system, put it together etc P.s. sony is a manufacturing company, so all will be warehouse...

Well also think, the price on the Blu-Ray may be 1000 persay, Thats going to be the retail cost, to acctually make one in a factory is going to be 1/5th that. Sonys just buying the rights to make them. I belive that Sony will make a sacrifice to lower the price of the system below how much it...